Packaging Done Right is Magic Vol. I

2025 now boasts a novel approach to packaging education: a book that delivers the solutions-focus of a textbook and the career insight and advice found in a business book. Packaging Done Right is Magic Vol. I is now available!A packaging field guide 33 years in the making this book is for the high school or university student headed for a career in the packaged goods industry who wants to understand how to launch effective packaging while having fun. It's also for the non-packaging professional who wants to know enough about packaging to ask the right questions. The generally packaging-curious might get a kick out of it too.Why is this author worth reading? A few perspectives:Jay is the type of person that everyone wants in their Rolodex. Simply because he is knowledgeable and an expert in his field. I have enjoyed my continual work with Jay and look forward to working with him on more projects in the future. Jay is responsible professional forthright and innovative in his approach.- Aaron Witsoe | Earth911I found Jay to be very knowledgeable in a space in which there are few true experts - Packaging Life Cycle Analysis and Simplified LCA. My team threw a variety of different requests at him and he handled them all thoroughly and appropriately. Jay is cordial professional and patient and in general a pleasure to work with.- Lindsay Beck | ConAgra FoodsJay's level of experience and knowledge has proven to be a major boost to our company's presence in North America. His 'can do' manner and dedication to seeing a project through is the reason why he is able to achieve positive results. Respected by all his collaborative approach insights and professionalism make working with Jay a pleasure.- Victor Barichello | PIQETHappy reading!