Personal Branding

<p><strong style=background-color: rgba(0 0 0 0); color: rgba(0 0 0 1)>What if there was something so powerful that you could get nations to do your bidding millions of people to follow you and be able to have a direct impact on the world's future landscape?</strong></p><p></p><p><span style=background-color: rgba(0 0 0 0); color: rgba(0 0 0 1)>This </span><em style=background-color: rgba(0 0 0 0); color: rgba(0 0 0 1)>thing </em><span style=background-color: rgba(0 0 0 0); color: rgba(0 0 0 1)>does exist and it's called personal branding...</span></p><p></p><p><span style=background-color: rgba(0 0 0 0); color: rgba(0 0 0 1)>The Second Edition of Isaac Mashman's top-selling book</span><em style=background-color: rgba(0 0 0 0); color: rgba(0 0 0 1)> Personal Branding: A Manifesto on Fame and Influence </em><span style=background-color: rgba(0 0 0 0); color: rgba(0 0 0 1)>is a complete expansion and revision of the First. Offering timeless insights into the philosophical psychological and practical nuances of personal branding it identifies and explores essential questions such as:</span></p><p></p><ul><li><span style=background-color: rgba(0 0 0 0); color: rgba(0 0 0 1)>What is personal branding?</span></li><li><span style=background-color: rgba(0 0 0 0); color: rgba(0 0 0 1)>Why would you want to build your personal brand?</span></li><li><span style=background-color: rgba(0 0 0 0); color: rgba(0 0 0 1)>How do you position yourself as a public figure and maintain your reputation?</span></li><li><span style=background-color: rgba(0 0 0 0); color: rgba(0 0 0 1)>What should you publicize? </span></li><li><span style=background-color: rgba(0 0 0 0); color: rgba(0 0 0 1)>How do you handle controversy?</span></li></ul><p></p><p><span style=background-color: rgba(0 0 0 0); color: rgba(0 0 0 1)>And many more.</span></p><p></p><p><span style=background-color: rgba(0 0 0 0); color: rgba(0 0 0 1)>Going well beyond the basics you will dive into the dichotomy between fame and influence the proper use of the marketing channels relevant to your time and aspects of building your personal brand most overlook. Included are nearly 80 </span><em style=background-color: rgba(0 0 0 0); color: rgba(0 0 0 1)>curated questions tasks and applications </em><span style=background-color: rgba(0 0 0 0); color: rgba(0 0 0 1)>the reader is encouraged to complete.</span></p><p></p><p><span style=background-color: rgba(0 0 0 0); color: rgba(0 0 0 1)>Isaac has poured all of his knowledge into this text and is calling it the </span><strong style=background-color: rgba(0 0 0 0); color: rgba(0 0 0 1)>World's <em>First Philosophy of Personal Branding</em></strong><span style=background-color: rgba(0 0 0 0); color: rgba(0 0 0 1)>-positioning it as one of the most comprehensive works on the subject.</span></p>