Tens of thousands of professionals have attended David W. Merrill's acclaimed Style Awareness Workshops The goal: improvement of interpersonal effectiveness skills-inspiring better communication improved productivity and a more harmonious working environment.Students preparing for business management or sales careers can also benefit from Merrill's techniques presented in Personal Styles & Effective Performance.Merrill's approach emphasizes the interrelationships between behavior and social style-encouraging students to consider how their own actions influence responsiveness from others.Those actions tend to be rooted in one of four primary social styles: Analytical Amiable Driving and Expressive-which readers are invited to compare and contrast with their own styles as a starting point for potential improvement.First published in 1981 Personal Styles & Effective Performance continues to be a popular resource for the self-improvement minded. By learning its lessons now tomorrow's business professionals can have the edge in interpersonal effectiveness-one of the most important facets of a successful career.
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