<p>The potential benefits of personalization on a workforce are huge. We curate music and online streaming content to suit our own tastes and we place more value on lottery numbers we have chosen ourselves rather than a random selection from a lucky dip. When job roles are also personalized employees are more interested engaged and motivated at work. The responsibility for enabling this personalization lies with HR and people professionals and a key approach to doing this is via job crafting. <strong><em>Personalization at Work</em></strong> is a practical guide explaining what job crafting is why it's important what the benefits are and more broadly how a personalized approach can be brought to all aspects of HR including recruitment learning and development performance management diversity and inclusion and reward.</p><p>Full of practical advice and case studies from companies who have already seen the benefits of a personalized approach including Virgin Money Widerøe airlines Logitech Google and Connect Health <strong><em>Personalization at Work</em></strong> is essential reading for all HR professionals wanting to improve staff engagement retention productivity and the overall people experience. With expert guidance on how to encourage job crafting and a personalized approach to work for employees through everything from job titles role descriptions and benefits packages through to working patterns flexibility and work environment this is a book that HR and people professionals can't afford to be without.</p>
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