Poetry for Corporations

<p>Poetry for Corporations<br />by Bruna Mori<br />with Kylie King and Wendy Belt</p><p>Full color 100 pages<br />Available in Hardbound or Paperback<br />Hardbound edition ISBN: 978-1-947322-81-3 <br />Paperback edition ISBN: 978-1-947322-94-3<br />Cover Price $55.00 / $32.00</p><p> </p><p><em>Poetry for Corporations</em> is a selection of copy written for notable brands between 2000 - 2015 repurposed and arranged in sections on content form and correspondence. Stock photography curated by writer Kylie King; design by creative director Wendy Belt. Conceptual confessional or constraint-based there is a place for parroting one’s livelihood toward a content doom in 2018 to remember when humans were encouraged to write like machines as machines are now asked to have humanity.</p><p><em>Poetry for Corporations</em> marks a vanishing era back when there was no faux #taxbreak. Raw copy deck forms document a moment before AI transitions a livelihood--a time when we became ghosts for corporations cobbling together taxonomies disclaimers word counts based on calculated attention spans top 10 benign adjectives in some combination that conveyed the essence of a brand.</p><p>Most poetry about corporations looks at the phenomena through the lens of disaster capitalism (or more recently accelerationism). <em>Poetry for Corporations</em> is the lightly placed disaster (or potential) itself.</p><p>—Bruna Mori</p><p> </p><p>“Familiar and ice-cold <em>Poetry for Corporations</em> marks the spot where the second person singular collapses under the volume of false address now aimed its way. ‘Whoops! You failed to make a selection.’ Put this book in a time capsule. Let it document how the post-human world sounded.”<br />—Rae Armantrout</p><p>“World building powered by Bruna Mori advances the study of immersive and collaborative storytelling as it intersects with emergent technologies. It’s a powerful new narrative process destined to impact the future of entertainment as the richly detailed world becomes a container for countless stories.”<br />—McKenzie Wark</p><p>“As should be clear to everyone by now the original artificial intelligence is that creature called ‘Corporation.’ It speaks to us at us through us and for us slurping up the training data known as human language. <em>Poetry for Corporations</em> flips the script parses the source and minds the gap between advertising copy and what advertising can never copy.”<br />—Julieta Aranda</p>