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About The Book
Description
Author
If you want results from your marketing but you dont have a big marketing budget then this book will show how you can grow your business on a small budget with some incredibly simple but powerful tips and tools. Real-life case studies of small businesses are used throughout the book and each chapter is written in a practical easy to read style. Find out step-by-step how you can build your small business through PR targeted direct mail exhibitions business networking e-marketing advertising and telephone cold calling. Learn the secrets of writing a simple marketing plan that will move your business to the next stage. If you are a small business then you will regard this book as your biggest marketing ally.