Producer and Organizational Decision-Making

<p>Behavioral economics may be losing its way by basing its analyses essentially on consumers and individuals alone even though the results are also used to guide producers and other organizations.</p><p>Producer and Organizational Decision-Making do not always share the same shortcomings as those of consumers and other individuals according to Hugh Schwartz.</p><p>Consider the achievements of entrepreneurs like Steve Jobs Elon Musk and Jeff Bezos whose behavior seems to have been quite contrary to the findings of behavioral economics.</p><p>Schwartz argues that we need to examine the behavior of organizations--producers non-profits and government entities--if we are to understand decisions of society as contexts vary and the size of organizations and their relative importance change.</p><p>Join the author as he offers a history analysis and critique of behavioral economics and some advice perhaps controversial on how to revitalize the field.</p>