Professional Communication

This volume examines socially-based theory and research pedagogy and practice in professional communication. The contributors provide a comprehensive overview of the social perspective which emphasizes the context of communication and then distinguish it from positivistic cognitive and other competing approaches. After establishing a broad framework for situating developments in professional communication research the book then moves on to: explore more particular topics issues and problems within the perspective; examine the historical and theoretical traditions in rhetoric semiotics literary criticism philosophy of science social psychology and cultural anthropology; discuss implications for classroom practice in professional com