Publicize Your Book (Updated)

For first-time authors or the seasoned pro this is the absolutely essential how-to for getting publicity.This indispensable guide from a book publicity insider offers everything authors must know to assist their publishers in publicizing marketing and promoting their books including: Effective networkingDefining a target readershipCreating pitches for talk showsGetting media coverageUtilizing the Internet and other outletsPreparing for interviews and toursHiring an independent publicistRead this book!Ellen Levine editorial director Hearst Magazines.