R&D Productivity: How to target it . How to measure it. Why it matters..

About The Book

Based on work from the frontline of high-tech business this book describes a new approach to targeting and measuring research and development (R&D) productivity. Using logic and basic math lifecycle revenue and profit targets for R&D project spending can be calculated that are intrinsically allied with corporate goals for revenue growth and profitability. It describes how to measure and track R&D productivity performance versus target and how to interpret and report on variance. CRRM or the Cumu

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Details

ISBN 13
:
9780986152504
Publication Date
:
24-04-2015
Pages
:
150
Weight
:
301 grams
Dimensions
:
152x229x14.29 mm
Publisher

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