Real Food/Fake Food

“Olmsted Makes You Insanely Hungry And Steaming Mad--A Must-Read For Anyone Who Cares Deeply About The Safety Of Our Food And The Welfare Of Our Planet.” —Steven Raichlen Author Of The Barbecue! Bible Series. “The World Is Full Of Delicious Lovingly Crafted Foods That Embody The Terrain Weather And Culture Of Their Origins. Unfortunately It’S Also Full Of Brazen Impostors. In This Entertaining And Important Book Olmsted Helps Us Fall In Love With The Real Stuff And Steer Clear Of The Fraudsters.” —Kirk Kardashian Author Of Milk Money: Cash Cows And The Death Of The American Dairy Farm. You’Ve Seen The Headlines: Parmesan Cheese Made From Wood Pulp. Lobster Rolls Containing No Lobster At All. Extra-Virgin Olive Oil That Isn’T. So Many Fake Foods Are In Our Supermarkets Our Restaurants And Our Kitchen Cabinets That It’S Hard To Know What We’Re Eating Anymore. In Real Food / Fake Food Award-Winning Journalist Larry Olmsted Convinces Us Why Real Food Matters And Empowers Consumers To Make Smarter Choices.. Olmsted Brings Readers Into The Unregulated Food Industry Revealing The Shocking Deception That Extends From High-End Foods Like Olive Oil Wine And Kobe Beef To Everyday Staples Such As Coffee Honey Juice And Cheese. It’S A Massive Bait And Switch In Which Counterfeiting Is Rampant And In Which The Consumer Ultimately Pays The Price.. But Olmsted Does More Than Show Us What Foods To Avoid. A Bona Fide Gourmand He Travels To The Sources Of The Real Stuff To Help Us Recognize What To Look For Eat And Savor: Genuine Parmigiano-Reggiano From Italy Fresh-Caught Grouper From Florida Authentic Port From Portugal. Real Foods That Are Grown Raised Produced And Prepared With Care By Masters Of Their Craft. Part Cautionary Tale Part Culinary Crusade Real Food / Fake Food Is Addictively Readable Mouthwateringly Enjoyable And Utterly Relevant.