<p>This book provides students and researchers with clear guidance through this tricky but fundamental aspect of qualitative ethnographic research. The chapters provide a concise overview that clarifies illustrates and develops a highly popular methodological principle. To some extent the book is critical of some contemporary approaches particularly those that portray reflexivity as an optional virtuous extra. Drawing on a broad range of anthropological sociological and other sources it illuminates through example as well as by precept.&nbsp;<br></p><p><br></p>