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About The Book
Description
Author
After Navy service Jack Lynch graduated with distinction from The University of Michigan Law School and has since been a 50-year practitioner of the arts of persuasion.Those years deepened his admiration of Lincolns style of advocacy--rooted in a perceptive grasp of the facts and presented with deep respect for both the audience and the opposition.Here he addresses the increasing misuse of the persuasive arts in American political discourse. He explores the motivation for todays perverted rhetoric and illustrates its use of time-tested truth-defeating techniques including bias confirmation the big lie and character assassination--all crafted to conquer what Lincoln called the better angels of our nature. His book asks its readers to require our nations servants to address its real issues with malice toward none with charity for all.