Research to Revenue

About The Book

University start-ups are unique in the world of business and entrepreneurship translating research conducted at and owned by universities into market-ready products — a complex process that requires a combination of scientific technical legal business and financial skills to be successful. Start-ups have the potential to generate revenue for universities enhance faculty recruitment and retention create jobs and create investment opportunities for venture capitalists and entrepreneurs. <i>Research to Revenue</i> presents the first-ever comprehensive guide to understanding starting and managing university startups. By systematically describing the process of translating academic research into commercial enterprises Don Rose and Cam Patterson give a thorough process-oriented and practical set of guidelines that cover not only best practices but also common — and avoidable — mistakes. They detail the key factors and components that contribute to a successful start-up explain what makes university start-ups unique delineate the steps of building and managing them and describe how to foster and maintain start-ups at a university. Written for faculty and staff working on campus tech-transfer officers university administrators and venture capitalists unfamiliar with university structures <i>Research to Revenue</i> ensures that any reader unfamiliar with technology commercialization and entrepreneurship will understand the fundamentals of the process including intellectual property rights fund-raising and business models. This work is an invaluable resource for the successful formation and well-managed operation of university start-ups.
Piracy-free
Piracy-free
Assured Quality
Assured Quality
Secure Transactions
Secure Transactions
Delivery Options
Please enter pincode to check delivery time.
*COD & Shipping Charges may apply on certain items.
Review final details at checkout.
downArrow

Details


LOOKING TO PLACE A BULK ORDER?CLICK HERE