Review of Literature on Agricultural Communication Research

This book is an attempt to analyse the communication studies among different parts of the world. It is a collection of studies related to communication and its impact on society. As we know the communication modes like interpersonal and mass media have great impact on our day to day life. This book will help us to understand and apply different methods tools and techniques used in communication research. Besides this book also helps us to apply communication theories on societies especially in development communication. The main focus of this book is to examine and analyse the pattern of agricultural communication among the third world countries like India.