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About The Book
Description
Author
Provides articles by the marketing field''s leading researchers and academicians. This work includes chapters that are not only theoretically rigorous but also offer detail including literature reviews advanced methodologies empirical studies emerging trends international developments and guidelines for implementation.
Piracy-free
Assured Quality
Secure Transactions
*COD & Shipping Charges may apply on certain items.
Review final details at checkout.
₹15166
₹18968
20% OFF
Hardback
Out Of Stock
All inclusive*
Details
ISBN 13
9780765620927
Publication Date
-01-01-2008
Pages
-222
Weight
-486 grams
Dimensions
-174x246x14.29 mm
