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About The Book
Description
Author
We are fascinated by what words sound like. This fascination also drives us to search for meaning in sound - thereby contradicting the principle of the arbitrariness of the linguistic sign. Phonesthemes onomatopoeia or rhyming compounds all share the property of carrying meaning by virtue of what they sound like simply because language users establish an association between form and meaning. By drawing on a wide array of examples ranging from conventionalized words and expressions to brand names