ROMANCING THE BALANCE SHEET

In this book you will learn that there is no such thing as a non-Finance person. It's a misconception that Finance Management happens in the Finance Department. In fact, it is happening right through the organization. There is a direct relationship between every action you take and the bottom line of your organization. This book will help you to discover and strengthen that relationship. Understand here what Profit really means. If Balance Sheets mystify you, these lucid truths will give you clarity. Learn the rules of Good Financial Management which will keep you secure. Make the most efficient use of your Working Capital, and understand how an increase in Sales actually impacts your Profit. Learn also the simple secrets of Marginal Costing, Leverage and Funds Flow. Written in a simple and easy-to-read style, you will find yourself relaxing and enjoying this book as you become smarter at managing Finance