Routledge Handbook of Soft Power

<p>The Routledge Handbook of Soft Power (2nd Edition) offers a comprehensive detailed and ground-breaking examination of soft power – a key factor in cultural diplomacy cultural relations and public diplomacy. Interrogating soft power as influence the handbook examines manifestations in media public mind policy and theory – in a fraught geopolitical climate one demanding reconceptualization of soft power’s role in state and civic society behaviour.</p><ul> <li>Part I provides important new conceptualization and critical analysis of soft power from international relations philosophical and other social theoretical perspectives; analyses multiple methods of soft power measurement and makes proposals; and connects soft power innovatively with other concepts</li> <li>Part II addresses soft power and contemporary issues by examining new technology and soft power intentions soft power and states’ performance during the global pandemic and soft power and values</li> <li>Part III investigates cases from China France Greece Israel Japan Kazhakstan Poland Russia South Korea Spain Türkiye and the United States – some in combination. </li> </ul><p>This innovative handbook is a definitive resource for inquirers into soft power desiring to familiarize themselves with cutting-edge debates and research. It will be of interest and value to students researchers and policy makers working in cultural relations international communication international relations public diplomacy and contiguous fields.</p>