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About The Book
Description
Author(s)
<p><i>Outdoor Advertising</i> looks at its practical side the contractor the agent the designer and the planning side including site selection as well as examining specific campaigns and how their audience have received them. This then is a book about outdoor advertising its design and colourful presentation its place in the advertising and marketing story.</p>
Piracy-free
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Details
ISBN 13
9781138977846
Publication Date
-26-11-2015
Pages
-144
Weight
-215 grams
Dimensions
-156x234x8 mm
