Seeing into Screens

<i>Seeing into Screens: Eye Tracking and the Moving Image</i> is the first dedicated anthology that explores vision and perception as it materializes as viewers watch screen content. While nearly all moving image research either 'imagines' how its audience responds to the screen or focuses upon external responses this collection utilizes the data produced from eye tracking technology to assess seeing and knowing gazing and perceiving. <br/><br/>The editors divide their collection into the following four sections: eye tracking performance which addresses the ways viewers respond to screen genre actor and star auteur and cinematography; eye tracking aesthetics which explores the way viewers gaze upon colour light movement and space; eye tracking inscription which examines the way the viewer responds to subtitles translation and written information found in the screen world; and eye tracking augmentation which examines the role of simulation mediation and technological intervention in the way viewers engage with screen content. At a time when the nature of viewing the screen is extending and diversifying across different platforms and exhibitions <i>Seeing into Screens</i> is a timely exploration of how viewers watch the screen.