Self Publishing : Expectations vs Reality

Before I go on to elaborate on this book I would like to introduce myself on what gives me the potential and Right to comment on this topic and even write a book on it. I have been associated with the publishing industry for more than two decades. This means it has not only been My bread and Butter but also My raison d’être. At work almost every day brought me eye to eye with an author or a writer distressed beyond words only to have his work see the light of day. As much as it was heart-wrenching for me to see them struggle I used to feel the obligation and need to ease The process for writers. Professionally being in the sales and marketing arena I always had a vantage point that enabled me to make out what sells and what doesnt. To top that I have been fortunate enough to collaborate with the “who’s who” of the global publishing industry. Moreover for the past few years I have been assisting self-publishing authors. These together have eventually made me an expert in gauging what would work for a particular author. With the first-hand experience that I have gained by working with several authors closely I thought it only natural to write a book for the new authors on the points that should be considered publishing their books. This book is a humble attempt to help new authors with the basics of book publishing. I hope going through this book before they sketch out their work will sure make their journey to publishing uncomplicated and safe. Signing off with all good wishes to all the writers out there. Happy writing!.