Selling Air

<p><b><center>The Perfect Book for Every<br>Aspiring Radio Sales Professional!</b></center></p><p>Until now there has been no definitive guidebook on how to launch a successful career in radio sales. With <I>Selling Air</I> (radio talk for selling commercial time) Bob Diamond a radio account executive with more than 20 years of achievement in the industry provides comprehensive advice on how to get started.</p> <p>Bob's clear concise style tells you how to:</p><p><ul><li>Make an informed choice about a career in radio sales</li><li>Find a job that's right for you</li><li>Prepare for your interview with a sales manager</li><li>Navigate your way through your first few weeks on the job</li><li>Develop the selling and interpersonal skills unique to radio sales</li><li>Create strategies that ensure win-win customer relationships</li></ul></p><p>. and much more including Bob's top 10 tips that will help you maintain a positive attitude and a substantial income on a long-term basis.</p><p><center><b><I>FOR MANAGERS!</b> Use this book to reduce the<br> learning curve for interviewees and new hires</center></p><p>This fabulous book allows new salespeople to have a virtual two-year head start by showing them what works what doesn't and what they can specifically expect to happen. I hope this book ends up in the hands of every new or prospective radio sales rep. It will save everyone-managers and potential sales reps alike-a lot of headache . . . and heartache!</I></p><p><b>Will Stanley<br>Radio Station Owner<br>Red Hook NY</b></p>