<p class=p1><b>Trust is the essential commodity of sales. Yet establishing and maintaining trust can feel impossible in a world where skepticism is at an all-time high.</b></p><p class=p1><i>Selling In a Post-Trust World</i> coaches sales professionals in how to establish trust with prospects and clients.&#160; Based on The Trust Formula&#8482; a proven model used to coach thousands of sales professionals readers learn how to build authentic relationships communicate meaningful value create an inspirational experience and establish disciplined habits.</p><p class=p1>Each chapter ends with practical action items. By putting the ideas in this book to work readers will discover the secret to building trust with skeptical prospects and clients. As a result they will grow sales as they master skills to prospect more effectively increase win rates and develop long-term relationships with clients.<span class=Apple-converted-space>&#160;</span></p>