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About The Book
Description
Author
At some point every small business will have to take on a contract with a large organisation if they are going to grow. But less than 15% of small companies are actually ready to take this step. Over more than 20 years in business Bronwyn Reid has seen time and time again how winning one initial contract with a big name can be the spark that lets a small company realise its potential growth. But as Bronwyn knows from first-hand experience becoming a supplier to a large company isnt easy - and theres a lot to know and do. But almost everything that has been written about the small business/big business relationship is from the big company point of view.In this unique book Bronwyn describes the 5 essential steps for attracting and retaining buyers as customers - whether they be national or international companies Government or even large Not For Profits.- Understand how big buyers think- Set solid business foundations- Develop robust business systems