SMEs A Way Forward.....

About the Book -. This book is meant for -SMEs CXOs & down the line Entrepreneurs/Owners of Startups & Academia Directors/faculty & students.All the above stakeholders will be benefitted in terms ofKeeping pace with changing trendsDeveloping a continuous learner attitudeThinking like a winnerAbout the Author -. Dr Prabha Shankar has Masters in Management Studies (MMS) BITS Pilani (With Engineering & Science).She has over 33 years of corporate world exposure in Engineering sector & over a decade in Academics. She has travelled to USA Europe Australia Singapore Mexico etc. on assignments. Thus she has developed strong network with Senior Management across industry both globally & in India.She has held leadership positions for Marketing Business Development & Profit Centre at diverse top organizations -Piramal Group Mumbai TI Group Chennai Anand Group Auto components Delhi Total Lubricants & Valvoline Cummins Lubricants Delhi Cummins Parts Business Pune & Deepak Nitrite Pune etc.At academia she has taught & groomed Management students at Sydenham Institute Mumbai Guindy engineering college Chennai IIFT Delhi CETYS university Mexico apart from ASM group Pune. Passionate about mentoring students and Industry professionals towards brighter career Prabha is currently involved in grooming programs for Management (MBA/MCA) students at ASM Group.She has been actively involved with industry bodies: MCCIA CII ACMA ELETS & EdTech review APAC news network etc. She has published articles in SAMPADA – an in-house magazine of MCCIA & INCON journals She has also edited case study books & Harvard Publication cases.