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About The Book
Description
Author
The goal of this cutting edge book is to reposition social marketing so that foundations government agencies and various nonprofits will approach social change in a way that reaches both upstream and downstream individuals in society. Author Alan R. Andreasen outlines potential roles restates fundamental principles and then suggests how social marketing might be applied to a sample of nontraditional challenges.&nbsp;&nbsp; <br />
Piracy-free
Assured Quality
Secure Transactions
*COD & Shipping Charges may apply on certain items.
Review final details at checkout.
₹10143
₹12100
16% OFF
Paperback
Out Of Stock
All inclusive*
Details
ISBN 13
9781412916349
Publication Date
-30-11-2005
Pages
-280
Weight
-383 grams
Dimensions
-152x229x14.93 mm
