Social Media Impact on Fashion Retail

For several years now the classic marketing communications and public relations go farther to the past. As technology progresses new ways of marketing practices emerge. As a result more and more PR & Marketing specialists use social networks as a tool to primate companies brands products and services. Adding more: social media today are virtually one of their main tools. But how competently and effectively address important advancement in social media? Indeed in contrast to the majority pinion it is not just gifs and memes. Social Media Marketing is a range of activities which include not only the publication of content but also the study of the blogosphere and monitoring the company’s reputation among Internet users creating a pool of lawyers-brands and much more. Social media marketing is a major trend today as it is widely used by many companies in different industries of economy.