Sole Survivor

<p><strong style=background-color: rgba(255 255 255 1); color: rgba(0 0 0 1)>The memoir of a British shoe dog</strong></p><p><strong style=background-color: rgba(255 255 255 1); color: rgba(0 0 0 1)>'A thoroughly entertaining read and valuable insight into building a business' </strong><span style=background-color: rgba(255 255 255 1); color: rgba(0 0 0 1)>Touker Suleyman entrepreneur BBC Dragon's Den</span></p><p></p><p><span style=background-color: rgba(255 255 255 1); color: rgba(0 0 0 1)>This is the story of how one man spent 50 years in the trade he loves - and built a global brand.</span></p><p><span style=background-color: rgba(255 255 255 1); color: rgba(0 0 0 1)>Born into a long line of cobblers from Russia Daniel ignored his father's advice to stay out of shoes. Instead after a spell manufacturing and importing he launched his own brand Dune in 1992. While countless British shoemakers and retailers disappeared from our high streets Daniel innovated and evolved. Dune London is now a renowned footwear and accessories brand sold in over 200 stores worldwide.</span></p><p><span style=background-color: rgba(255 255 255 1); color: rgba(0 0 0 1)>For the first time Britain's veteran shoe dog reveals how he set up Dune on the King's Road in London and overcame manufacturing disasters tech upheaval and market crashes to thrive - finally - in a cut-throat industry characterised by falling margins and broken dreams.  </span></p><p><strong style=background-color: rgba(255 255 255 1); color: rgba(0 0 0 1)><em>Sole Survivor</em></strong><span style=background-color: rgba(255 255 255 1); color: rgba(0 0 0 1)> not only gives lovers of high heels courts and sandals the inside track to the shoe industry. It reveals the reasons for commercial failure and success in the UK and internationally - which can be applied to any business - and the personal virtues needed to make your mark.</span></p><p></p><p><strong style=background-color: rgba(255 255 255 1); color: rgba(0 0 0 1)><u>Reviews </u></strong></p><p><strong style=background-color: rgba(255 255 255 1); color: rgba(0 0 0 1)>Rubin shares how he built Dune London from its modest beginnings into a global brand weaving in fascinating history about his family's shoemaking heritage...</strong><em style=background-color: rgba(255 255 255 1); color: rgba(0 0 0 1)>Sole Survivor</em><span style=background-color: rgba(255 255 255 1); color: rgba(0 0 0 1)> is a captivating read.</span><strong style=background-color: rgba(255 255 255 1); color: rgba(0 0 0 1)> </strong><span style=background-color: rgba(255 255 255 1); color: rgba(0 0 0 1)> - Darla-Jane Gilroy - Associate Dean University of the Arts London and author of The Little Book of Christian Louboutin</span></p><p><strong style=background-color: rgba(255 255 255 1); color: rgba(0 0 0 1)>Daniel's journey from factory floors to building a global brand is an extraordinary story of resilience creativity and determination. </strong><span style=background-color: rgba(255 255 255 1); color: rgba(0 0 0 1)>What has always stood out to me is his generosity of spirit. - Richard Shetliffe Chief Executive Officer The British Footwear Association</span></p><p></p>