Strategic Bootstrapping

Strategic Bootstrapping is about helping entrepreneurs sift through the noise regarding bootstrapping a start-up. The cold-hard facts on bootstrapping are presented. Practically speaking most entrepreneurs should avoid bootstrapping realistically most entrepreneurs will need to engage in some form of bootstrapping. The argument then shifts to how should one bootstrap? In this era of lean start-ups effectuation and bricolage bootstrapping is oft romanticized but seldom analyzed. This book is different from other bootstrapping books in two key ways. First it draws on evidence from scienti c study to offer best practices. Second it utilizes this evidence to help en-trepreneurs thrive-not just survive.