English
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About The Book
Description
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<p>This text provides a roadmap to enable companies to leverage brand value and expand into other product categories or into different markets. Readers will understand the risks and the benefits of partnerships how to make the most of a brand's potential in the digital platform and how to extend a product portfolio through established brands.</p>
Piracy-free
Assured Quality
Secure Transactions
Delivery Options
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*COD & Shipping Charges may apply on certain items.
Review final details at checkout.
Details
ISBN 13
9781032428482
Publication Date
-30-04-2024
Pages
-170
Weight
-294 grams
Dimensions
-174x246x9.33 mm
