STRATEGIC MANAGEMENT

chapter – 1: strategy and process conceptual framework for strategic management The concept of strategy and the strategy formation process –stakeholder in business –vision mission and purpose –business definition objectives and goals -corporate governance and social responsibility-case study. Br>chapter – 2: external environment external environment -Porter’s five forces model-strategic groups competitive changes during industry evolution-globalization and industry structure -National context and competitive advantage resources-capabilities and competencies competencies-low cost and differentiation generic building blocks of competitive advantage-distinctive competencies- resources and capabilities durability of competitive advantage-avoiding failures and sustaining competitive advantage-case study. Br>chapter –3: The generic strategic alternatives: corporate strategy/ grand strategy the generic strategic alternatives –stability expansion retrenchment and Combination strategies -business level strategy-strategy in the global environment-corporate strategy- vertical integration-diversification and strategic alliances-building and restructuring the corporation-strategic analysis and choice -environmental threat and opportunity profile (etop) -organizational capability profile -strategic advantage profile -corporate portfolio analysis - SWOT analysis -gap analysis -mc kinseys 7s framework -GE 9 cell model -distinctive competitiveness -selection of matrix -balance score card-case study. Br>chapter – 4: strategy implementation & Evaluation The implementation process resource allocation designing organizational structure- designing strategic control systems-matching structure and control to strategy-implementing strategic change-politics-power and conflict-techniques of strategic evaluation & control-case study. Br>chapter – 5: other strategic issues managing technology and innovation-strategic issues for Non Profit organization’s. New business models and strategies for Internet economy-case study.