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About The Book
Description
Author(s)
Grounded in history theory and empirical research studies <em>Strategic Media Relations in the Age of Information: An Evidence-Based Approach</em> presents a clear and accessible overview of the modern practice of media relations. It focuses primarily on the development and strategic execution of media relations programs across a wide variety of organizations.<br>
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Details
ISBN 13
9780190844271
Publication Date
-20-01-2020
Pages
-306
Weight
-438 grams
Dimensions
-156x234x16.28 mm
