Strategies for Sustainable Air Services Development

<p>Routes are arguably the most valuable of airline assets. Although widely practised in the industry the process of developing air connectivity has drawn very limited academic research. However this book fills in this knowledge gap.</p><p>Strategies for Sustainable Air Services Development unwraps the process of decision-making in establishing airlinks from the airline’s perspective as well as the roles of various stakeholders including airports tourism authorities tourist destination organizations local investment agencies and regional development agencies. Developed from rigorous academic research and analysis of a myriad of data sources that include interviews surveys and workshops with industry practitioners it presents a framework of best practices that will serve as a toolkit and central resource point for industry professionals to initiate and establish airlinks to benefit air travellers and society at large.</p><p>The first book of its kind it presents the most comprehensive assessment available to date of all the intricacies involved in developing airlinks. The book will equip senior and middle managers practitioners policymakers and students with the practical skills and tools required to develop and design airlinks for the benefit of all stakeholders.</p>