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About The Book
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Structured Strategic Partnerships allow organizations to grow and achieve greater success through partnerships and alliances. This book describes practical ways to add structure to choosing the right partners rolling-out new partnerships and managing existing partnerships and alliances. All types of businesses are seeking to develop partnerships to accelerate growth and create value. If done properly these partnerships can lead to success. Too often partnerships are sensible from a value perspective but the lack of organization in carrying them out leads to lackluster results. Structure is a key ingredient in making partnerships work. Structured Strategic Partnerships is a book that describes many real ways to enhance partnership programs save time and realize goals. With added structure the success of partnerships will increase and the bottom line will be improved. Included in the book are checklists and examples that can be used to add structure to both new and existing partnerships.