Territorial marketing in the Dr��a-Tafilalet region Morocco

Economic social and environmental changes are leading to a search for a new vision of development in which the territory is the common thread. In an attempt to define what a territory could be geographers (from the 1980s onwards) have called on interdisciplinarity in particular economics and sociology to understand and define what a territory is. Territory refers to an entire socialised space appropriated by actors. We call spatial actors all those who intervene in a territory practice it and have a representation of it: local actors institutions etc.. (Pascal Baud 2013). Consequently the territory must be seen as a plural diverse and contradictory reality. In this context can we define the territory of the Drâa-Tafilalet region in the same way? How can we get the spatial players involved in local development strategies to cooperate?