The 12 Rules of Millennium Marketing: Your Only Choice is to Lead or Migrate

Are you a Leader or a Migrator? Rule #1 - Get a Plan in order to get results. Rule #2 - Make e Business your Business get connected sell time be in real time or go out of business. Rule #3 - Design for the Mind with mind positioning mind stimulation the power of words and brain functions. Rule #4 - Raise the Bar by communicating the level of expectation. Rule #5 - Marketing is an Investment in substance and 7 key talents. Rule #6 - Measuring Performance because if it cant be measured it cant be improved. Rule #7 - Problems are Delayed Solutions with the Universal Formula. Rule #8 - You Must be Willing to Sweat with 8 underused tactics. Rule #9 - If You Market They Will Come no more seasonal or soft market excuses. Rule #10 - Train the Troops with the new TEAM training approach. Rule #11 - Form Marketing Partnerships with a MRFP. Rule #12 - The Law of Unintended Consequences Nova when translated into Spanish means It doesnt go. This playbook is your one-stop shop. You will plan your marketing strategy formulate it implement it measure it and debrief success.