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About The Book
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This book examines the mechanisms and channels through which American managerial know-how and US management models were transferred to Europe after 1945 as well as the actual influence on European industries companies and regions in the 1950s and 1960s. It explores the role of the European Productivity Agency business leaders US multinationals regional networks and institutions as well as the actual transfer process and potential political cultural and institutional barriers. The final section c