The Art and Science of Effective and Impactful Business Communication for Managers

About The Book

About The Book: Though We All Communicate Yet Effective Communication Is Not An Innate Skill For Many People. It Has To Be Learned And Practiced. This Book Has Been Designed To Meet Postgraduate Management Students' Requirements And Equip Them With The Skills Needed For Effective Workplace Communication Emphasizing Strategies For Business Interactions. It Shall Impart Learning On Core Principles Of Business Communication And Shall Provide Practical Guidelines Regarding How To Communicate Effectively And Impactfully In The Complex And Nuanced Corporate World. The Book Shall Provide An In-Depth Understanding Of Communication Practices Prevalent In Business Organisations With The Aim Of Preparing Students For Their Future Roles In The Corporate World. Every Chapter Has Been Designed In A Manner To Provide A Tool Strategy Or Approach That Can Further Enhance The Effectiveness Of The Communication Of Readers For Contributing Towards Their Success While Working At A Business Organisation. It Also Covers The New-Age Digital Communication Competencies Employees Need In Today'S Highly Dynamic And Hybrid Working Environment. About The Author: Karminder Ghuman Phd: With More Than 25 Years Of Professional Experience Dr. Ghuman Is An Acclaimed Trainer Teacher And Consultant Who Has Imparted Training To The Employees Of Leading Organisations Like Johnson & Johnson Sbi Icici Prudential Asset Management Panacea Biotech Groz Beckert Asia (German Mnc) Development & Credit Bank Dcm Shri Ram Chemicals Etc. Currently Serving As Head Of Mba Department At Lm Thapar School Of Management Thapar Institute Of Engineering & Technology (Deemed To Be A University) Patiala. In Addition To The Fundamental Book “The Art And Science Of Effective And Impactful Communication” Published Before This Book Dr. Ghuman Has Also Published Books With Mcgraw-Hill And Bloomsbury. He Has Co-Authored Books On Functional English For Professionals English Grammar And English Grammar For Entrance Examinations. Dr. Ghuman Received Training At Prestigious Institutions: Trinity College Dublin Ireland; Groningen University The Netherlands; The University Of Queensland Australia; Isb Hyderabad; Iim Kozhikode To Name A Few For Various Competence-Building Programs.
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