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About The Book
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<p><em>The Art of Type and Typography</em> is an introduction to the art and rules of typography. Incorporating the industry standard—InDesign—for typesetting from the outset this book serves as a guide for beginning students to learn to set type properly through tutorials activities and examples of student work. Encompassing the history of typography from ancient times to widespread modern use <i>The Art of Type and Typography </i>provides context and fosters creativity while developing key concepts including:</p><ul> <p> </p> <li>The history of type;</li> <p> </p> <li>Terminology;</li> <p> </p> <li>Classification;</li> <p> </p> <li>Measurement;</li> <p> </p> <li>Spacing;</li> <p> </p> <li>Alignment;</li> <p> </p> <li>Legibility;</li> <p> </p> <li>Hierarchy;</li> <p> </p> <li>Layout and Grids;</li> <p> </p> <li>Page Elements;</li> <p> </p> <li>InDesign tools and style sheets.</li> </ul><p>Writing clearly and to the point Mary Jo Krysinski brings over 30 years of design experience to this essential guide. With a glossary sample class activities additional online resources and a beautiful clean design this book is the perfect introduction for a beginning typography student and a handy reference for those needing a refresher.</p>