The Brand Tales : Strategies from the Fortune 500 Global Companies

This book will provide you with a plethora of information on the development of brands as well as details regarding the marketing and advertising strategies of several Fortune 500 companies. This book also covers the usage of artificial intelligence which is discussed in light of Industry 4.0 and is a key factor in these businesses success.The book is mainly aimed at individuals with a basic knowledge of the subject and those with a genuine interest in learning about the market game but since these brands are so pervasive in everyday life it will also appeal to the general public.Also this book will be very useful if you wish to start your own company. Studying the development of these companies into BRANDS will enable you to develop tactics that are suitable for the present state of the industry.Since the client is king of the market this book also provides a picture of the customer experience. This book will provide you a comprehensive understanding of the operations of these large corporations as well as their key success factors via its analysis of all 8 Fortune 500 Global Corporations.Hence The Brand Tales! live up to its name. Absolutely it tells the story of a few Fortune 500 global companies and how they came to dominate our lives. Why hesitate any longer? Lets go right in and immerse ourselves in the fascinating brand narratives that exist here.