The Business of Corporate Government Affairs in China - Corporate Competitive Advantage in China's Marketization

China has attracted the attention of numerous companies as the second largest market in the world. With an authoritarian political system and socialist market economy the Chinese government practices strong intervention on business operations. At the same time China's ongoing structural transformation that fosters its economic reforms places increasing influence of business both domestic and foreign on national policy. These both force firms to pay greater attention to their relationships with the Chinese government - at all levels. In this timely work Yi-Ru Regina Chen examines how 25 multinational corporations (MNCs) in China implement government affairs activities as a managerial strategy for achieving competitive advantage from an integrated perspective of public relations and political economy. The work documents the MNCs' strategies tools and organizing for government affairs activities roles of government affairs managers and factors shaping their management. These findings have significant implications for the conceptualization of corporate lobbying/public affairs and government relations in China's political economy.This book is addressed to students and academics in public relations business and management communication public affairs and policy as well as CEOs association executives lobbyists business managers and government officials.