Changing Face of Management in Thailand

<p>In the decade following the Asian financial crisis of 1997-1998 the management of organizations in Thailand has undergone significant change and development. <em>The Changing Face of Management in Thailand</em> examines in-depth the development of management during this pivotal period in the country’s recent history.</p><p>The book draws together an impressive assortment of scholars consultants and practitioners whose experience and expertise significantly enhance our knowledge and understanding of this complex multi-faceted Asian economy. The book is divided into 3 main sections: </p><ul> <p> </p> <li>an examination of the political economic social and technological changes from 1997-2008</li> <p> </p> <li>specialist chapters that contextualise these developments from the marketing HR and finance perspectives</li> <p> </p> <li>concluding sections focusing on public sector organizations women managers corporate governance e-communication and the ‘Thailand Brand’. </li> </ul><p>With a wealth of vignettes anecdotes and illustrative quotations bringing each chapter to life this volume offers a refreshing updated and in-depth analysis of this rich diverse and fascinating nation.</p>