The Definitive Guide to Membership Marketing

This book is the missing guide they never handed you when you took that role as general manager membership director or membership committee member. Its the down-in-the-trenches lessons that they didnt teach in your college marketing courses. Its the stuff they dont cover at industry conferences.If youre tasked with finding members for your club you will find instructions best practices and little known hacks for building club membership in a sustainable way inside this book. Whether youre just getting started or youre a seasoned pro this will be your go to desktop companion when formulating your clubs marketing strategy for many years to come.