The Elephant's Dilemma: Break Free and Reimagine Your Future at Work
English

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About The Book

You know the moments of inspiration that come out of nowhere? Maybe its an idea for a product that will change peoples lives or a way to solve a conflict. No matter the epiphany this surge of excitement is often as fleeting as the good ideas we abandon too quickly. But what if we took a chance? What if we used our momentum to see our ideas through?Our ancestors used their ideas for change. They took big risks to improve the lives of future generations doing whatever it took with few alternatives. Now its our turn to take the risks and change the world but were comfortable and complacent-even when we shouldnt be.In The Elephants Dilemma Jon Bostock shares how he took a chance with his fascinating story of business success. He shows how were chained to our current reality and what can happen when we break free and reimagine our future. His book is an urgent battle cry asking us to step forward live a more fulfilled life and leave a legacy for future generations.