The Essential Fundraiser's Handbook

After a financial windfall businesswoman Lisa Greer discovered many nonprofits were inefficient and outdated in their fundraising. Shocked by their dysfunction she dedicated her career to revamping the nonprofit sector. <b>As a major donor and bestselling author of "Philanthropy Revolution" Greer now presents her new book THE ESSENTIAL FUNDRAISER'S HANDBOOK: A Guide to Maximizing Donations Retaining Donors and Saving the Giving Sector for Good.</b><p><br></p><p>In this book Greer addresses the impending historic wealth transfer in the US and offers fundraisers <b>concrete steps to reverse declining donations</b>. Drawing from her extensive experience and research she provides <b>actionable strategies for nonprofits</b> to identify retain and increase financial supporters. THE ESSENTIAL FUNDRAISER'S HANDBOOK is both a critique and <b>a roadmap for achieving long-term sustainability in the nonprofit sector</b>.</p><p><br></p><p>You will learn: </p><p></p><ul><li>How to activate and retain the <b>millions of Millennials and Gen Z</b> who want to give but don’t know where to start</li><li>How to use the for-profit wildly successful subscription model to <b>build a monthly giving program</b></li><li>The do's and don’ts of <b>fundraiser etiquette</b> and <b>what donors should expect</b> from their charitable interactions</li><li>When <b>galas</b> make sense and when they are a <b>waste of money</b></li><li>How the industry ignores people of color and women and the <b>billions of dollars being left on the table</b></li><li>How to understand and access the <b>$230 billion in Donor Advised Funds</b></li><li>How to build a more <b>inclusive active and supportive</b> board of directors</li></ul><p></p>