The Excellent Persuader

According to the U.S. Bureau of Labor Statistics one in nine Americans works in sales meaning that each day more than fifteen million people earn their keep by persuading someone else to make a purchase. The Excellent Persuader has the unique ability to reach sales professionals sales managers and organizational leaders at every level. All sales professionals whether entry-level veteran or manager will be guided through the ART of how to become an excellent persuader by utilizing the techniques and specific strategies outlined in this resource. Through the use of sales human resource development management and leadership techniques The Excellent Persuader provides the tools in a reader-friendly manner to alter the paradigm through which struggling average above average or overeager sales professionals approach their professions. Concerns voiced by sales leaders are addressed throughout as well as specific techniques to educate re-frame or re-invent individuals approaches to sales. The content is superb writing is superb and there is a mixture of a story and great information . . . I suggest you read it! --Art Bauer CEO of Media Learning International The acorn does not fall far from the Batten Tree! I think this book is going to do exceptionally well. --Lance Farrell CEO of Farrells Extreme Body Shaping You have in your hands a collage of the best practices in sales service leadership and a host of other lessons all told in a highly readable fashion. Coupled with a series of self-assessments you possess a vast array of proven tips and techniques. You are already well on your way to the artistry of your own excellence. --Edward E. Scannell CMP CSP Co-author of Games Trainers Play series A modern guide founded on time-tested principles. Steve Havemann hits the mark in expounding upon the nuggets of wisdom originated by Joe Batten. Whether you are a seasoned sales professional or starting out in a new sales role take the story of Bryce Norman slowly and reflect on the insight that is masterfully woven into the mentor-mentee storyline. --Matthew Michalak Sales Professional Joe D. Batten MS CPAE was the author of fourteen books over forty training management sales and leadership films presented to over three thousand audiences in seventeen countries and was the first speaker inducted in the National Speakers Association Hall of Fame. His New York Times best-selling book Tough-Minded Management was the first management book to reach #1 in America. Mr. Batten worked directly with over 80 percent of the Fortune 500 companies and gave the United States Army the phrase Be All You Can Be. Mr. Batten was widely considered the Sales Training Dean of America. Steve Havemann MS brings an expertise in education training and development. Through his programmatic work Mr. Havemann excels at the art of persuasion and business development. He is a recognized leader within his community and serves on a variety of Boards of Directors. He holds his MEd from Drake University with a focus in Training in Development.