<p><strong style=background-color: rgba(255 255 255 1); color: rgba(15 17 17 1)>You're not bad at giving feedback. You've just never been taught how behavior actually works.</strong></p><p><span style=background-color: rgba(255 255 255 1); color: rgba(15 17 17 1)>And you're not alone-</span><em style=background-color: rgba(255 255 255 1); color: rgba(15 17 17 1)>only 26% of employees say the feedback they receive actually helps them improve</em><span style=background-color: rgba(255 255 255 1); color: rgba(15 17 17 1)>&nbsp;(Gallup).</span></p><p><strong style=background-color: rgba(255 255 255 1); color: rgba(15 17 17 1)>The Feedback Effect: Lead Smarter Not Harder with the Science of Human Behavior</strong></p><p><span style=background-color: rgba(255 255 255 1); color: rgba(15 17 17 1)>A fast practical read-intentionally designed to be consumed in about two hours.</span></p><p><span style=background-color: rgba(255 255 255 1); color: rgba(15 17 17 1)>Tired of giving feedback that goes nowhere?</span></p><p><span style=background-color: rgba(255 255 255 1); color: rgba(15 17 17 1)>Ever feel like your input is ignored misinterpreted or flat-out avoided?</span></p><p><span style=background-color: rgba(255 255 255 1); color: rgba(15 17 17 1)>Too often feedback is treated like an art. Lots of books offer tips on what to say and how to say it. But very few get precise about&nbsp;</span><em style=background-color: rgba(255 255 255 1); color: rgba(15 17 17 1)>when</em><span style=background-color: rgba(255 255 255 1); color: rgba(15 17 17 1)>&nbsp;to give feedback-and even fewer explain&nbsp;</span><em style=background-color: rgba(255 255 255 1); color: rgba(15 17 17 1)>why</em><span style=background-color: rgba(255 255 255 1); color: rgba(15 17 17 1)>&nbsp;it works (or why it backfires).</span></p><p><span style=background-color: rgba(255 255 255 1); color: rgba(15 17 17 1)>This book does.</span></p><p><span style=background-color: rgba(255 255 255 1); color: rgba(15 17 17 1)>Grounded in&nbsp;</span><strong style=background-color: rgba(255 255 255 1); color: rgba(15 17 17 1)>behavior analysis-the science of human behavior</strong><span style=background-color: rgba(255 255 255 1); color: rgba(15 17 17 1)>-</span><strong style=background-color: rgba(255 255 255 1); color: rgba(15 17 17 1)>The Feedback Effect</strong><span style=background-color: rgba(255 255 255 1); color: rgba(15 17 17 1)>&nbsp;gives you a clear actionable blueprint for shaping behavior not just sharing opinions. Whether you're coaching performance correcting missteps or reinforcing excellence you'll learn how to do it with purpose and precision.</span></p><p><strong style=background-color: rgba(255 255 255 1); color: rgba(15 17 17 1)>You'll learn how to:</strong></p><ul><li><span style=background-color: rgba(255 255 255 1); color: rgba(15 17 17 1)>Deliver feedback that motivates instead of demoralizes</span></li><li><span style=background-color: rgba(255 255 255 1); color: rgba(15 17 17 1)>Reinforce what works-instead of just reacting to what doesn't</span></li><li><span style=background-color: rgba(255 255 255 1); color: rgba(15 17 17 1)>Diagnose whether it's a can't do or won't do issue</span></li><li><span style=background-color: rgba(255 255 255 1); color: rgba(15 17 17 1)>Build feedback habits that shape sustain and scale success</span></li></ul><p><span style=background-color: rgba(255 255 255 1); color: rgba(15 17 17 1)>Whether you're a CEO coach school leader or supervisor-this book is about changing behavior that drives results.</span></p>
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