The Great PR Heist

<p>Spin. Scandal. Strategy. What really drives reputation?</p><p></p><p>Public relations has become the punchline in a culture obsessed with clout but what if everything you thought you knew about PR was wrong?</p><p></p><p>In The Great PR Heist veteran publicist and media expert Adrienne Alexander exposes how public perception hijacked the truth about public relations-and why it's time to take it back. From celebrity meltdowns to viral visibility hacks Adrienne unpacks the fundamental strategies behind reputation management earned media and the high-stakes world of image control.</p><p></p><p>This isn't just a book. It's the playbook.</p><p></p><p>Learn how to spot the difference between hype and strategy</p><p>Understand why PR is never free and why that matters</p><p>Discover what makes (and breaks) credibility in the digital age</p><p>Get actionable insights from over two decades of PR trenches</p><p></p><p>Whether you're a founder coach author creative or communications pro The Great PR Heist will shift how you show up speak out and stay seen-without selling your soul.</p><p></p><p>Your story deserves more than spin. It deserves a strategy.</p>