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About The Book
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<p><b>____________________</b><br><b>This ground-breaking book from award-winning author MATT WATKINSON reveals the fundamental inseparable elements behind the success of every business.<br></b><br><i><b>The Grid </b></i>provides the mental scaffolding to help you:<br><br><b>·</b> Evaluate and refine product and service ideas<br><b>·</b> Reduce risk by considering the broader impact of strategic decisions<br><b>·</b> Identify the root causes of business challenges<br><b>·</b> Anticipate the impact of changes in the market and turn them to your advantage <br><b>·</b> Collaborate more effectively across teams<br><br>Combining practical guidance with real-world examples <i>The Grid</i> will bring clarity and confidence to your business decision-making.<br><b>____________________</b><br><br><b>'<i>The Grid </i>provides you with a simple way to look at the complex system which is your business. With the possible exception of Warren Buffett <u>everyone needs to read this book</u>.' </b>RORY SUTHERLAND VICE CHAIRMAN OGILVY GROUP <br><br><b>'<i>The Grid</i> provides a systematic framework for looking at virtually all the critical aspects of your business and maybe more valuable at how each affects the others. It'll be a rare reader who doesn't come away with <u>fresh useful insights</u> into his or her enterprise.'</b> WALTER KEICHEL III author of <i>The Lords of Strategy</i><br><br><b>'Matt Watkinson distils strategic know-how into <u>nine ingenious perspectives</u> and with the use of clever examples shows us how to apply this technique of thinking to any business problem or market opportunity. <u>An extraordinarily powerful book</u>.'</b> DR JULES GODDARD author of <i>Uncommon Sense Common Nonsense</i><br><br><b>'<i>The Grid</i> presents a unique joined up approach to decision-making revealing both the holistic nature of business and all the key elements a business must consider. <u>I can safely say that if you only read one business book in your life it should be <i>The Grid</i>.</u>'</b> PHILIP ROWLEY Chief Finance Officer Sony Pictures Entertainment</p>